Marketing

Branding Decision and its Crucial Role in Marketing Branding is which adds a dimension that differentiates from product to product. Managing a brand is a...

Consumer Behavior and Buying Decision Process Consumer behavior includes the acts and individuals directly involved in obtaining goods and services including a sequence of the...

Marketing Environment For Successful Business The marketing environment plays an important role in it observes the relevant events & trends in the environment. It discerns...

Core Elements of Marketing  A core set of elements creates a foundation for marketing management. The following are core concepts of marketing that help the...

Product Packaging Decision for Brand Success In modern days, Product Packaging has become an important part of product management. With increasing, competition corporates are thinking...

Buying Decision and Buying Process Buying the decision and buying process is a crucial aspect. Every customer is unique in his needs,& demands. Buying behavior...